Art of Riding began as a division of Art of Liv'n, a company founded in 2014 by Troy Wiley. While collaborating with Wiley in the development of his products, Darla Green, Maggie Petersen, and Dusty Springer saw the amazing potential in applying this concept and material to equestrian products.
Founded 2014 · Independent since 2018
Art that lives in the barn,
not just on the wall
Art of Riding began as a vision to bring original artwork from independent artists around the world into the daily lives of equestrians — through beautifully crafted, practical neoprene products.
2014
Founded
2018
Independent
60+
Retailers
16
Product Categories
100%
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As horsemen, Green, Petersen, and Springer recognised the neoprene material for what it was — an easy to clean, durable, and hay resistant wonder. They began working with Wiley to develop equestrian products under the name of Art of Liv'n, combining premium neoprene with original artwork from artists around the world.
In 2018, Green, Petersen, and Springer took over the production and distribution of the equestrian products as an independent company, Art of Riding. This has allowed them to focus entirely on the quality of the products that they know equestrians want and deserve — without compromise.
Today, Art of Riding partners with independent artists from around the world — each earning royalties on every product sold featuring their work. With 60+ retailers across the US and internationally, and 16 product categories, the brand continues to grow while staying true to its mission: celebrating the talent and tenacity of independent entrepreneurs everywhere.
"Small independent entrepreneurs supporting one another."
"Small independent entrepreneurs supporting one another."
Our Mission
Art of Riding wants to celebrate the talent and tenacity of independent entrepreneurs around the world by bringing them all together.
“Small independent entrepreneurs supporting one another.”
THE FOUNDATION
Darla Green
Co-founder & Horseman
Dusty Springer
Co-founder & Horseman
Maggie Peterson
Co-founder & Horseman
What we stand for
Original art on everything
Every product features real artwork from independent artists who earn royalties
Designed by horsemen
Built by riders who know what the barn demands — durable, practical, beautiful
Global community
Artists, riders and retailers from around the world united by a love of horses
